BMW Book
Info Project info +
BMW Book
About
Designed for BMW Culture, this book contains four hidden wheels and a remote control so you can drive the book around the room. All 1500 printed books feature a individual cover design: When displayed together they form a giant white/blue graphic reminiscent of the famous BMW headquarters building in Munich.
Disciplines:
Print
Credits
Creative Direction:
Stefan Sagmeister
Design:
Karim Charlebois-Zariffa, Richard The, Joe Shouldice & Manuel Buerger
